Weekly 01 Jing Daily

Bytedance’s E-commerce Ambitions Look Beyond China

Read more about Bytedance’s future ambitions in e-commerce.

May 10th, 2021 Glossy

Meet Beaubble, a beauty community platform and influencer brand incubator.

Discover more about Beaubble and how beauty platform was turned to an influencer incubator.

May 11th, 2021 The Hollywood Reporter

Youtube, Snapchat move to bring Influencer economy in-house

Find out more why tech giants are making a shift from scripted originals to entice digital influencers to produce for their platforms.

May 12th, 2021 Forbes

12 Methods to accurately measure the ROI of Influencer Marketing

Check out the insights from Forbes Agency council on how to measure ROI for the influencer campaigns.

May 12th, 2021 Jing Daily

Are China’s “Little Fresh Meat” Idols losing their luster?

Read all about new changes in China’s idol aesthetic.

May 12th, 2021

Weekly 02 Jing Daily

How Brands Can Monetize Male Beauty In China

Read all about male beauty trends in China and what part KOLs and KOCs are taking in the fast growing industry.

May 4th, 2021 Digiday

“Boomer spring break” Alaska Airlines is creating its own hype house for boomer influencers.

Read more about new approach that Alaska Airlines took for the content creation.

May 6th, 2021 South China Morning Post

Are influencers over? Virtual KOLs offer brands a safe solution to win over China’s Gen Z – just ask Versace, Nike or Converse

The latest scandal over Xinjiang cotton has highlighted the issues facing brands seeking to refine their influencer strategy. Discover more about safe solutions to win over China’s GenZ

May 6th, 2021 Forbes

The Creator Economy: What’s Real, What’s Fake, And What’s Next

Check out the insights on community and creator-based businesses .

May 6th, 2021 Digiday

Influencers are creating million-dollar incomes selling their expertise via online courses

Discover more about cohort-based courses and why they are so popular.

May 7th, 2021